Partly driven by that mobility was the need for personal cloud, which at that time was called external storage. And as we listened to customers in that arena, we made investments, very strange for a drive company. We made significant investment in industrial design. And in listening to customers, we understood they wanted things that were good to look at, good to feel as well as functional and utilitarian. We delivered that and created the biggest branded products external storage business in the drive industry, and that business went from -- came into existence and grew at a rapid pace. So anticipating where the market's going, coming up with solutions to intersect that market.And then as we came to the end of the decade, we conceived of and executed the acquisition of HGST to further broaden the product portfolio, to deepen our technology capability, to expand our people resources, the experience and the passion and the capability of the teams to look forward and address the coming 10 years. So building out the existing Western Digital portfolio solutions that addressed mobility and personal requirements and significantly beefing up our capability and product portfolio to address the other side of that market, which is the infrastructure that supports all of that information transmission and information exchange in the enterprise environment.
Western Digital Corp. - Analyst/Investor Day
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