Paper Details the Impact of Poor Performance and How APM Tools Can Help Retailers Proactively Eliminate Performance Issues Impacting Top and Bottom Lines
DETROIT, Sept. 13, 2012 (GLOBE NEWSWIRE) -- Compuware Corporation (Nasdaq:CPWR), the technology performance company, today announced that it has published a new whitepaper titled: "Optimize Your Retail Supply Chain For Profitable Revenue." The paper explores the impact of poor performance and how application performance management (APM) tools can help retailers proactively resolve performance issues that can affect the top and bottom lines.
While many retailers focus on online commerce initiatives, the reality is that brick-and-mortar retail continues to dominate. The core internal applications and supply chain are the lifeblood of a successful retail operation and can seriously impact revenue, customer loyalty and brand perception if back-end applications—SCM, ERP and CRM—have performance issues.This whitepaper outlines:
- profitably satisfying consumer expectations;
- the real and hidden costs of retail supply chain disruptions;
- the causes of poor application performance in retail supply chains;
- the need to measure application performance from the customer's perspective; and
- why robust application performance monitoring is essential.
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CONTACT: Press Contact Kayla Siefker Senior Public Relations Manager Compuware APM Business Unit email@example.com 313-227-1402 Jackie Lucas Warner Communications 978-526-1960 Jackie@warnerpr.com For Sales and Marketing Information Compuware Corporation One Campus Martius Detroit, MI 48226 800-521-9353 http://www.compuware.com