Avid Advances Next Generation Newsroom Solutions With Universal Connectivity Of Interplay Sphere

Avid ^® ( NASDAQ: AVID) today announced a broad range of newsroom offerings featuring Avid Interplay® Sphere, a cost-effective solution to help journalists write, edit, and produce more and better stories from where they are happening. With Interplay Sphere connectivity, NewsCutter® or Media Composer® software, and a laptop, operations can be conducted for a fraction of the cost of the traditional remote news truck. Avid Interplay Sphere, the industry’s first cloud-enabled center of distributed news production, is now available for shipment.

Key Interplay Sphere features include:

• Easy, two-way access/connection — Enables editors or journalists in the field to securely edit complete stories from any location, collaborate with distributed teams across complex workflows, and easily deliver content to production facilities
• Simplified workflows — Automatically manages the transcode, upload and check-in to any connected Avid Interplay system and allows users to edit directly from any Interplay asset store; pre-defined output processes simplify editing and automatic check-in on the production asset system
• Intelligent media transfers — Speeds the crucial transfer of local media from the field by providing the ability to begin uploading media as a story is being edited, intelligently prioritize media transfer based upon working content, and deliver proxy files ahead of full resolution files
• Extends the newsroom to any location — Working with full featured NewsCutter and Media Composer editors and Interplay Production, Interplay Sphere enables the full spectrum of media creation, workflow management, collaboration and connectivity

“Interplay Sphere opens a new frontier in universal connectivity for news, sports, and video production, letting you craft better stories from where they’re actually happening with a full range of media access and collaborative capabilities,” said Dana Ruzicka, vice president of segment and product marketing at Avid.

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