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Cryptography Research, Inc. (CRI), a division of Rambus (NASDAQ: RMBS), today announced it has been selected by the Secure Content Storage Association (SCSA) to provide security leadership and expertise to the SCSA efforts. The SCSA is a consortium of companies in the entertainment and storage space founded by SanDisk (NASDAQ: SNDK), Twentieth Century Fox, Warner Bros., and WD, a Western Digital (NASDAQ: WDC) company, to provide consumers with new ways to build digital home libraries. The SCSA’s Project Phenix (working title) initiative will give consumers an easier and faster way to organize, store and move their high definition digital movies and TV shows across multiple devices.
The SCSA is focused on developing solutions to make it easy and secure for consumers to purchase, transfer and view the highest value digital content across multiple electronic devices while seamlessly complementing and integrating with online content locker services, such as the industry backed UltraViolet™ ecosystem. Through the Project Phenix effort, the consortium will give users the ability to securely store a copy of these premium digital movies on local hard drives and flash memory based solutions which then can be accessed for local playback across all SCSA App-enabled devices including smartphones, tablets, TV’s, set-top boxes, computers, game consoles, USB flash drives, and uSD cards.
“Consumer flexibility while protecting content in a transparent manner are the cornerstones of the solutions the SCSA is developing, and we’re pleased to welcome Cryptography Research to the SCSA,” said Darcy Antonellis, President, Warner Bros. Technical Operations. “Cryptography Research has an extensive track record of helping address security challenges in content protection through hardware and software technologies, and will be a valuable participant in our association.”
“Content has traditionally been stored on passive media, which does not take advantage of the on-board processing potential of modern hard drives and flash media devices,” said Paul Kocher, president and chief scientist of Cryptography Research. “What the SCSA is doing is exciting as it will create the first digital content solution to truly leverage the computing power and rapid evolution of modern storage technologies.”