SearchMedia Announces New Chief Operating Officer For Its China Operations

Availability of Form 20-F For Year Ended December 31, 2011

On May 15, 2012, the Company filed its Annual Report on Form 20-F for the year ended December 31, 2011, which includes the Company’s audited financial statements (the “2011 Form 20-F”). The 2011 Form 20-F is available on the Company’s website at www.searchmediaholdings.com by clicking “Investor Relations”, then “SEC Filings”. The Company will send a hard copy of the Company’s complete 2011 Form 20-F upon the request of a shareholder to [e-mail] or by requesting a hard copy of the 2011 Form 20-F on the Company’s website.

About SearchMedia

SearchMedia is a leading nationwide multi-platform media company and one of the largest operators of integrated outdoor billboard and in-elevator advertising networks in China. SearchMedia operates a network of high-impact billboards and one of China’s largest networks of in-elevator advertisement panels in 50 cities throughout China. SearchMedia’s core outdoor billboard and in-elevator platforms are complemented by its transit advertising platform, which together enable it to provide multi-platform, “one-stop shop” services for its local, national and international advertising clients. Learn more at www.searchmediaholdings.com.

Forward-Looking Statements

Any statements contained in this press release that do not describe historical facts, including statements about SearchMedia’s beliefs and expectations, may constitute forward-looking statements as that term is defined by the United States Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as “will,” “expect,” “anticipate,” “future,” “intend,” “plan,” “believe,” “estimate,” “confident” and similar statements. Any forward-looking statements contained herein are based on current expectations, but are subject to a number of risks and uncertainties that may cause actual results to differ materially from expectations. A number of important factors could cause actual results to differ materially from those contained in any forward-looking statement. Potential risks and uncertainties include, but are not limited to the Company’s ability to capture attractive market opportunities within China’s advertising market, whether Mr. Zhu will serve as an important catalyst in our sales efforts and whether his managerial and business development experience will enhance our growth objectives and execute our strategic initiatives; whether divesting our Qingdao subsidiary will improve our liquidity and have a minimal impact on future financial performance; whether we can add new concessions; whether divesting Qingdao will have the anticipated benefits to the Company and its shareholders and whether the Qingdao divestiture will improve liquidity and bolster the Company’s balance sheet and the risks that there are uncertainties and matters beyond the control of management, and other risks outlined in the Company’s filings with the U.S. Securities and Exchange Commission. SearchMedia cautions readers not to place undue reliance upon any forward-looking statements, which speak only as of the date made. SearchMedia does not undertake or accept any obligation or undertaking to release publicly any updates or revisions to any forward-looking statement to reflect any change in the Company’s expectations or any change in events, conditions or circumstances on which any such statement is based, except as required by law.

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