This Day On The Street
Continue to site
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

Cooper Tire Encourages Smart Savings During Best National Savings Event Of The Year

FINDLAY, Ohio, Aug. 23, 2012 /PRNewswire/ -- Cooper Tire & Rubber Company (NYSE: CTB) is saving consumers money this fall, with the popular Take the Money & Ride ® National Event reward promotion August 24 to November 6, providing consumers the opportunity to take advantage of the best national savings event of the year on select Cooper tires.

Consumers are eligible to receive up to a $75 Visa ® Pre-Paid Card when purchasing a new set of four qualifying Cooper tires through participating dealers in the United States, the District of Columbia and Puerto Rico.

The lineup of eligible products for the Take the Money & Ride promotion include:
  • CS4 Touring
  • Discoverer A/T 3
  • Discoverer CTS
  • Discoverer H/T and H/T Plus
  • Discoverer LSX* and LSX Plus*

Consumers can obtain full terms, conditions and other details, and get an official mail-in form by visiting a local Cooper Tire dealer. Rewards can be tracked at after August 24. Visit for a convenient dealer locator tool to find a local dealer.

Cooper Tire encourages smart savings during the National Event with tips that can lengthen tires' lifespan, providing maximum handling, performance and gas mileage for vehicles.

Not only is ongoing preventive maintenance a great way to help ensure the safety of the vehicle and its passengers, it is also the best method to maximize tires' performance, saving money by prolonging tire lifespan and improving fuel economy. Cooper Tire recommends these procedures be practiced at least once a month and before long trips as part of drivers' normal vehicle upkeep.

The following money-saving tips from Cooper Tire are simple, do-it-yourself maintenance items that can take less than 10 minutes a month to conduct.
  • Test air pressure: Under-inflation causes excessive stress on the tire, and can create irregular wear, which shortens the lifespan of tires. Proper air pressure can improve gas mileage by more than three percent, reducing gasoline consumption and expense. Reference the vehicle owner's manual or tire placard attached to the vehicle door edge, door post, glove box door or fuel door for your tires' correct pressure. Keep in mind, the tire pressure listed on your tires' sidewall indicates maximum pressure.
  • Check wheel alignment: Wheel alignment and balancing are important for safety and maximum mileage from tires. Alignment should be checked periodically as specified by the vehicle owner's manual or when there is an indication of trouble such as pulling, vibration or irregular tire wear. Inspect tires at least once per month for signs of uneven wear or damage (i.e., cuts, cracks, splits, punctures, bulges and impacts). These conditions shorten tire lifespan and may cause tire damage or failure if not corrected.
  • Rotate tires: Rotating tires on a regular basis ensures more uniform wear, resulting in extended life tire lifespan. Unless the vehicle owner's manual has a specific recommendation, the rule of thumb for tire rotation is every 6,000 miles.
  • Examine tread: Bald tires can skid and slide on pavement, and are more likely to be damaged by potholes and other road hazards. Tire tread should be at least 2/32 of an inch deep, and tires should be replaced immediately if worn past this measurement at any location on the tire. Cooper tires have a built-in "tread wear indicator," making it simple to monitor tread wear. Tread can also be checked with a simple test using a U.S. penny. Place the edge of the coin into the tread, with Lincoln's head facing down. If the top of Lincoln's head is covered by tread, there is at least a minimum acceptable amount of tread. If the top of his head is entirely visible, it is time to replace the tire.

For additional money saving and safety tips from Cooper Tire, visit

*Available at select retailers only.

1 of 2

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Real Money

More than 30 investing pros with skin in the game give you actionable insight and investment ideas.

Product Features:
  • Access to Jim Cramer's daily blog
  • Intraday commentary and news
  • Real-time trading forums
Only $49.95
14-Days Free
14-Days Free


Chart of I:DJI
DOW 16,776.43 +304.06 1.85%
S&P 500 1,987.05 +35.69 1.83%
NASDAQ 4,781.2640 +73.4890 1.56%

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs