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Aug. 15, 2012 /PRNewswire/ -
Neologic Animation Inc. (OTCBB:NANI),- (The Company), an educational software company in
the People's Republic of China, is pleased to announce it has begun the planning for the development of mobile versions of its
Naniya World website and games.
Mobile use in
China is booming especially with young kids. In an article in
The China Daily, Digital devices are playing an increasing role in children's development after school, according to a survey released on
Wednesday May 30, 2012.
In the article it states, "In an era of mass information, children are now living in an environment of diversified media. They have easy access to emerging media devices such as iPads and cell phones, said Zhang Haibo, of the
Guangzhou working committee of
China Young Pioneers, a youth organization for Chinese children ages 6 to 14. Zhang, who directed the survey, urged parents to pay more attention to the 'Apple generation' phenomenon, which refers to the rising popularity of electronic media among children."
As part of the Company's business model to do joint ventures and partner with youth centers, this article validates this strategy as it comments, "To better provide entertainment facilities for children, local authorities started setting up youth centers in residential communities, said Yang Jundong, director of the Guangzhou Children's Palace, a public facility where children can engage in extracurricular activities. 'The youth centers in residential communities enable children to better enjoy specially designed public education and entertainment,' Yang said." Some 30 new experimental centers will be built this year, according to Yang.
The Company plans to be the leader in the after school education market china and its future mobile services will be key to reaching that status.