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Bank Of America Launches Online And Mobile Cash Back Deals Nationwide

Stock quotes in this article: BAC 

Bank of America today announced national availability of its online and mobile cash back deals program, BankAmeriDeals TM. With a simple click of a button or tap on the screen, customers choose the deals they want through Bank of America’s Online Banking and Mobile Banking app. Cash back deals are put right into the customers’ account and are in addition to other rewards customers may already receive. Through the program, which has been rolling out in phases throughout the country, more than 130 million cash back deals have been served to customers. The program is free for Online Banking and Mobile Banking customers.

“Our customers continue to tell us how important it is to save money while they shop,” said Aditya Bhasin, Consumer Marketing and Online and Mobile executive. “And we understand that consumers are busier and savvier than ever, which is why we’re making it easy for customers to earn cash back while they’re online or on the go.”

With BankAmeriDeals:

  • Deals from a variety of retail categories appear in Online Banking, so customers can choose the deals they want while they’re managing their finances.
  • Offers are also available via mobile apps, so customers can choose them on the go.
  • Cash back is put into customer accounts.
  • Cash back is in addition to other rewards.

“As we’ve rolled out the program, our customers’ feedback is that they like the ease and convenience of it, they don’t have to clip, print or remember any coupons or codes since the cash goes right into their accounts, plus they love getting cash back in addition to other rewards,” said Bhasin.

BankAmeriDeals offers cash back deals from a variety of retail categories, including discount department stores, fast food chains and casual dining restaurants. The program, run by Cardlytics through its targeted advertising network, includes national as well as local and regional merchants such as, Aeropostale, The Body Shop, FedEx Office, AutoZone, Redbox and the Atlanta Braves.

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