With the continuing growth in our smartphone chipsets and modem business, we have firmly established our leadership position in TD-SCDMA smartphone market. Our best-in-class modems are designed into top-of-line handsets and our smartphone chipsets are in neighboring 1 Ghz devices at a price of as we low as RMB500.With this innovation at the low end, we're now seeing consumer preferences shifting rapidly from 3G feature phones to low-cost smartphones. As a result, in the short term of our strong growth in the smartphone segments will occur in tandem with lower shipments on TD feature phones. However, we expect that smartphone units, which carry higher margin and ASP, to continue to grow rapidly in the coming quarters and more than offset this near-term market transition.
Spreadtrum Communications' CEO Discusses Q2 2012 Results - Earnings Call Transcript
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