This Day On The Street
Continue to site right-arrow
ADVERTISEMENT
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here
Stocks Under $10 with 50-100% upside potential - 14 days FREE!

For Love Or Money - RBC Poll Finds Women Are Motivated By Life Events, Men Are Driven By Measuring Progress

Stocks in this article: RY

Confidence in online investing is another divergent factor between the sexes

TORONTO, Aug. 9, 2012 /CNW/ - Both men and women are hands-on when it comes to investing, but they differ in what keeps them interested. According to a recent RBC Direct Investing survey, the largest motivator driving women to become more involved in managing their investments is a life event (28 per cent). For men, on the other hand, it's knowing how much money they have now compared to what they will need in the future (27 per cent).

"Women tell us their engagement is rooted in the future use of the investment, such as saving for a child's education or retirement, while men are more driven by achieving the target amount they have set for themselves," said Michael MacDonald, vice-president, Strategy, RBC Direct Investing. "The key motivator for each gender differs, but both men and women recognize the importance of being knowledgeable and involved."

Equally, men and women (64 and 65 per cent respectively) say being able to plan for their future is a top benefit of being knowledgeable and involved in managing their investments. Women are more likely (52 per cent) to say that having peace of mind is another top benefit; men are more likely (38 per cent) to say that it allows them to know how close they are to achieving their goals.

The RBC poll also found that confidence continues to be a divergent factor between the sexes, with less than half (47 per cent) of women agreeing that they are good investors compared to a majority (61 per cent) of men.

"Confidence can be increased through practice and repetition and by establishing a plan to follow," added MacDonald. "That's why we have resources like Practice Accounts, that provide a no-risk way for investors to develop their skills, as well as tools to help them create goals, build portfolios and visualize and track their progress."

1 of 3

Select the service that is right for you!

COMPARE ALL SERVICES
Action Alerts PLUS
Try it NOW

Jim Cramer and Stephanie Link actively manage a real portfolio and reveal their money management tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
  • Weekly roundups
TheStreet Quant Ratings
Try it NOW
Only $49.95/yr

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
  • Upgrade/downgrade alerts
Stocks Under $10
Try it NOW

David Peltier, uncovers low dollar stocks with extraordinary upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
  • Weekly roundups
Dividend Stock Advisor
Try it NOW

Jim Cramer's protege, David Peltier, identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Alerts when market news affect the portfolio
  • Bi-weekly updates with exact steps to take - BUY, HOLD, SELL
Real Money Pro
Try it NOW

All of Real Money, plus 15 more of Wall Street's sharpest minds delivering actionable trading ideas, a comprehensive look at the market, and fundamental and technical analysis.

Product Features:
  • Real Money + Doug Kass Plus 15 more Wall Street Pros
  • Intraday commentary & news
  • Ultra-actionable trading ideas
Options Profits
Try it NOW

Our options trading pros provide daily market commentary and over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • 100+ monthly options trading ideas
  • Actionable options commentary & news
  • Real-time trading community
  • Options TV
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!

Markets

DOW 17,804.80 +26.65 0.15%
S&P 500 2,070.65 +9.42 0.46%
NASDAQ 4,765.38 +16.9840 0.36%

Brokerage Partners

Rates from Bankrate.com

  • Mortgage
  • Credit Cards
  • Auto

Free Newsletters from TheStreet

My Subscriptions:

After the Bell

Before the Bell

Booyah! Newsletter

Midday Bell

TheStreet Top 10 Stories

Winners & Losers

Register for Newsletters
Top Rated Stocks Top Rated Funds Top Rated ETFs