WAYNE, N.J., Aug. 8, 2012 /PRNewswire/ -- Earlier this year, millions watched as the popular novel, The Hunger Games, became a global phenomenon from Lionsgate (NYSE: LGF). In anticipation of The Hunger Games DVD and Blu-ray release on Saturday, August 18, Toys"R"Us ® stores across the country will serve as the go-to destination for fans of the first movie based on the popular trilogy to find the latest products inspired by The Hunger Games. Mockingjay pins that match the one worn by Katniss, action figures based on characters, backpacks, T-shirts and more can now be found in dedicated boutiques in Toys"R"Us stores nationwide and online at Toysrus.com/HungerGames. Additionally, fans can celebrate this release at 12:01 am on Saturday, August 18 in select Toys"R"Us stores across the country.
" The Hunger Games has quickly become one of the most popular properties in the world, and from dolls to charm bracelets, shoppers are sure to find the broadest assortment of products based on the film at Toys"R"Us," said Lisa Harnisch, Senior Vice President, General Merchandise Manager, Toys"R"Us, U.S. "We worked closely with Lionsgate to create a one-stop shopping destination for fans as they anxiously count down the time until the DVD and Blu-ray release."
"Toys"R"Us has been a terrific partner in helping bring the full experience of The Hunger Games to a wide audience," said Ron Schwartz. Lionsgate Executive Vice President & General Manager of Home Entertainment. "They have created a place where fans of all ages will find a variety of unique merchandise that continues their connection to this thrilling film."
Counting Down to an Amazing DVD and Blu-ray Premiere Fans from coast-to-coast are counting down to 12:01am on Saturday, August 18 when The Hunger Games becomes available on DVD and Blu-ray. To help everyone across the country bring home the first film based on the blockbuster book series, nearly 100 Toys"R"Us stores in the U.S. will open their doors shortly before midnight, allowing customers to be among the first to purchase The Hunger Games. A full list of stores participating in the midnight opening can be found online at Toysrus.com/HungerGamesStores.Special Appearance By "Rue" at Toys"R"Us Times Square To mark the official release of The Hunger Games on DVD and Blu-ray, Toys"R"Us Times Square will host a special appearance by Amandla Stenberg, who played fan-favorite "Rue" in the film, on Saturday, August 18 at 10 am. Named for the Zulu word for power, the 14-year-old actress has modeled for Disney and has appeared in numerous national commercials. Recently appointed as the new child ambassador to No Kid Hungry, Share Our Strength, Amandla will visit The World's Greatest Toy Store ® to meet with and sign autographs. Beginning today, the first 225 customers to pre-order The Hunger Games on DVD or Blu-ray or purchase The Hunger Games merchandise totaling $25 at Toys"R"Us Times Square, while supplies last, will have the opportunity to meet and receive an autograph from Amandla.* Those attending the event can also show off their knowledge of The Hunger Games trilogy by answering trivia questions and winning special prizes. Special Savings On The Hunger Games Products at Toys"R"Us StoresAdditionally, to mark the release of The Hunger Games on DVD and Blu-ray, shoppers can find the following deals at Toys"R"Us stores nationwide:
- On Saturday, August 18, shoppers can take an extra 50% off The Hunger Games on DVD with any purchase of The Hunger Games products totaling $30.
- From Sunday, August 19 through Saturday, August 25, customers will receive a FREE $10 Toys"R"Us Gift Card with any The Hunger Games purchase totaling $40 or more.
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