Turning to the regions, the Americas reported revenue growth of 17% and was up 18% in constant currency. For the first half, the Americas was up 22% as reported and in constant currency. Q2 marked the 10th consecutive quarter of double-digit growth, with 7 of those quarters growing more than 20%.
The Americas had a large number of new customer wins in the quarter, including Groupon, which will be implementing a data warehouse to manage large-scale web log data and differentiate offers by location and subscriber; Mutual of Omaha, which purchased a data warehouse to integrate data from across finance, marketing, insurance and retirement services to provide better information to their users; the State of Indiana Family and Social Services Administration will be using our Enterprise Data Warehouse to better manage care for their citizens; and Machinima, the #1 entertainment channel on YouTube, purchased both a data warehouse and Aster to analyze online viewer behavior and optimize placement of advertising.
Aprimo new customer wins in the Americas included a leading university, which will use Aprimo to better track and optimize marketing spend and to improve its marketing workflow. Constellation Energy, which is a Teradata customer and purchased Aprimo for campaign management; and at Amsterdam Printing, a leading promotional products company, which purchased Aprimo to gain better insight into its customers and prospects.
Expansions and upgrades included Sears Holding, which will -- upgraded and expanded their analytics environment to the hybrid storage 6690 EDW; and the Royal Bank of Canada, which also deployed our hybrid storage 6690. Other upgrades and expansions in the quarter included Boeing, TIAA-CREF, Winn-Dixie and PRODABEL in Brazil.Europe, Middle East and Africa had an exceptional second quarter, with revenue up 16% as reported and up 27% in constant currency. This was better than we expected given the macroeconomic environment and the strong prior year comparable when revenue grew 34% in Q2 of 2011. For the first half, EMEA revenue was up 13% as reported and up 20% in constant currency. Although we are experiencing some lengthening of sales cycles and delays in purchases, it is currently being offset by increased pipelines across most of the region and strong revenue growth in newer markets such as Russia, where we have been steadily adding territories the past 4 years. Read the rest of this transcript for free on seekingalpha.com
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