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TheStreet Open House

Scholastic Adds Trajectory, Inc. EBooks To Storia™

NEW YORK, July 26, 2012 /PRNewswire/ -- Scholastic (NASDAQ: SCHL), the global children's publishing, education and media company, today announced an agreement with Trajectory, Inc., a technology and marketing oriented publishing company, to offer a selection of illustrated classics on Storia™, the teacher-recommended eReading app for kids.  Titles can be purchased through Scholastic Book Clubs beginning in November, 2012. 

(Logo: http://photos.prnewswire.com/prnh/20100907/SCHOLASTICLOGO )

Available for free download on PC and iPad (and this fall on Android tablets and smartphones), the Storia eReading app is designed to captivate kids while helping them become better readers. Storia comes with five FREE titles to sample and offers more than 2,000 titles for kids from toddlers through teens, about 350 of which are enriched with vocabulary and comprehension activities and video. Storia has been recognized by Warren Buckleitner with the Editor's Choice Award for children's eBook apps in Children's Technology Review, and received glowing reviews in The New York Times and School Library Journal.

"Trajectory is a good example of creative digital publishing and a great partner for Storia. Their illustrated editions of classic stories and fables will be incredibly popular with our readers, and Storia is uniquely capable of beautifully reproducing full-color and illustrated content," said Jenny Frost, SVP, ePublisher and eBook Strategy, Scholastic Book Clubs and eCommerce.

"We are at the dawn of a digital revolution as a new generation of children is engaging with the myths, legends and great stories on their digital devices," said Jim Bryant, Trajectory's CEO. "We're thrilled to be associated with the Storia platform as it gives us yet another way to provide children, parents and teachers with access to some of the greatest works of Western Civilization."

Among the Trajectory classic titles to be offered on Storia are A Christmas Carol, The Jungle Book, Wuthering Heights, Frankenstein, and Cinderella.

Scholastic is currently working with several other top publishers to offer their front- and backlist titles on Storia.

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