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ID Watchdog And Lavasoft To Provide Identity Theft And Credit Report Monitoring Capabilities For Ad-Aware Users

DENVER, July 18, 2012 /PRNewswire/ -- ID Watchdog, Inc. (TSX.V: IDW, OTC: IDWAF), provider of identity monitoring and preservation tools, today announced the release of identity monitoring and alerting features that are integrated into the latest version of Lavasoft's anti-malware software Ad-Aware.  Available to all users of Ad-Aware 10.2 , free credit report monitoring and alerting capabilities notify users of any critical changes to their credit report that might be an early indicator of identity theft.  Additionally, users have the option to select more comprehensive premium monitoring and protection.

"With the proliferation of malware, spyware and spam on the Internet, identity theft has escalated into a serious issue for people all over the world. It is critical, therefore, that users are proactive about protecting their online identities," said Daniel Assouline, CEO of Lavasoft. "This partnership with ID Watchdog allows us to instantly and seamlessly extend the protection delivered in Ad-Aware to offer customers the most reliable online security protection."

Lavasoft and ID Watchdog are dedicated to protecting customers' digital identities both on the desktop and in the cloud. ID Watchdog monitors in the cloud for signs of identity theft to expand upon Ad-Aware's protection on the desktop, providing the highest level of identity protection for users.

"Anyone can have their identity compromised by a data breach, scam or other security problem, so when it comes to identity theft, it is critical to find it fast and address the problem quickly," said Michael Greene, CEO, ID Watchdog. "This partnership with Lavasoft allows us to extend monitoring and protection to more than 7 million users in the USA."

About Lavasoft

Lavasoft is the original anti-malware company, creating award-winning, free security and privacy software since 1999. Born of the belief that online security should be available to everybody, Lavasoft offers millions of users the maximum protection for their computers and online identities. With more than 400 million downloads, its flagship product Ad-Aware has blocked and removed billions of threats, saving consumers from all forms of attacks and malware – including viruses, spyware, adware, phishing and drive-by downloads.

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