July 16, 2012
/PRNewswire/ -- It's campaign season and
is in the thick of it. No, not that campaign. This is one everyone can agree on: the drive to make National Relaxation Day on
, an official U.S. holiday.
, famous for an easy-going style and relaxed attitude that encourages us all to '
make life one long weekend,
' believes it's time to set aside a day for fellow citizens to check the stress, put emails on auto-responder, set the ringer on vibrate and take the day off!
The road to relaxation begins on
starts a petition to rally all like-minded individuals to make National Relaxation Day an official holiday by signing the petition online at
or any of the
retail stores and restaurants across the country. Sign-ups to the petition via smartphones and tablets are also encouraged via the company's mobile-optimized site. The campaign runs through
. It's never been easier to fight for your right to relax!
we strive to make sure relaxation doesn't become a lost art," said
, Senior Vice President of Marketing. "
was founded on the concept of a slowed-down, relaxed approach to life. We believe that now more than ever, people need to take time to unwind and we're proud to be at the forefront of this campaign."
Those who sign up will join a chorus of others seeking to celebrate their right to relax; they'll also be entered in a drawing to win a variety of prizes, including the grand prize...the chance to sail away on a 14-day Hawaiian cruise for two, courtesy of Princess Cruises. Winners of the "Cruise into Relaxation with Tommy Bahama" will also receive a
gift card and just to get the relaxation started a
on-board credit good for posh perks like, spa services, shore excursions and more.
During the National Relaxation Day campaign, visitors to
will also have the chance to participate in weekly giveaways of
gift cards simply by submitting a short story with a relaxation theme. Each week will feature different themes, including sunsets, friends and family enjoying
products and exotic ports of call. On
, the company will also be hosting National Relaxation Day-themed events at
retail stores and restaurant locations nationwide that will include food, drinks and a relaxed vibe...of course. Finally, a campaign where everyone is a winner!
ABOUT TOMMY BAHAMA
is owned by Tommy Bahama Group, Inc., a wholly owned subsidiary of Oxford Industries, Inc. (NYSE:OXM). Established in
, with corporate headquarters in
is a lifestyle company that defines relaxed, sophisticated style in men's and women's sportswear, denim, swimwear, accessories and a complete home furnishings collection.
is available at the country's finest retailers, including Nordstrom, as well as high profile resort locations around the world. There are 98
retail locations across the country, 13 of which include a
restaurant bar & store. Additional stores will be opening this year. For more information, please visit
SOURCE Tommy Bahama