U.S. Retailer Opens in Pacific Centre
TORONTO, July 12, 2012 /CNW/ - Express, Inc. (NYSE: EXPR), the specialty retail apparel chain operating over 600 stores, celebrated the grand opening of its first store in British Columbia at Vancouver's Pacific Centre on Thursday, July 12, 2012. Mark Salling, star of the hit television show glee, and 90210 star Shenae Grimes, both outfitted in Express, were on hand to mark the opening of the new Canadian location.
" Canada is the perfect country for Express' first foray into wholly-owned international bricks and mortar locations thanks to its cosmopolitan cities filled with young, fashionable men and women," said Michael Weiss, Chairman, President & CEO of Express. "We sincerely appreciate the warm welcome we have already received in Canada and look forward to expanding our reach with new customers and to the growth potential of the brand in this new market."
Express at Pacific Centre offers Canadian men and women the individual style and unrivalled attitude that has made the brand a fashion authority in the U.S. for over 30 years. Express represents a distinct combination of fashion and quality for multiple lifestyle occasions at an attractive value, and addresses fashion needs across work, casual, jeanswear, and going-out occasions. The product assortment in Canada mirrors that of U.S. stores, including the iconic Editor Pant and 1MX Shirt. The Editor Pant is Express' best-known, most popular women's pant and stands for sexy style, fine fabric, and a flawless fit. The 1MX, Express' iconic men's shirt, features an engineered collar, endless colour and fit options and an exclusive signature stretch.Featuring the latest Express store design, the 8,000 square foot location reflects an elevated in-store experience showcasing elements of refined chic combined with forward-thinking design to create an individual space and sense of style. This combination of modern design and unrivaled attitude truly solidifies Express as a fashion authority in the mall.