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Limited Release Samuel Adams® Brewlywed Ale Available One Day Only At "Brewlywed At The Brewery"


BOSTON, July 12, 2012 /PRNewswire/ -- On July 26, brides- and grooms-to-be are cordially invited to the Samuel Adams Boston Brewery to celebrate their love…of beer. Beer has been an essential component of weddings for centuries. The medieval word "ale" is actually rooted in the word "bridal," which refers to a festive occasion where much ale is drunk in celebration. The brewers at Samuel Adams hold this tradition near and dear; in fact, Founder and Brewer Jim Koch brewed the first batch of Samuel Adams ® Noble Pils for his daughter's wedding day.   

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To give couples the chance for a specialty brew as they say "I do," the brewers created Samuel Adams Brewlywed Ale, a limited release Belgian-style pale golden ale available for purchase on just one day, July 26, only at the Samuel Adams Boston Brewery. A distinct and complex brew, Samuel Adams Brewlywed Ale offers layers of flavor including fruit and honeysuckle notes from the Belgian yeast, sweetness from malt and citrus character from hops. Just 500 cases have been brewed for the "big day," so individuals or couples that are recently engaged or married (or anyone looking for a unique, beyond-the-registry gift) can line up for their chance to purchase a bottle or case. Grab those veils and cummerbunds, because the first 20 hopefuls to show up in wedding wear will be moved to the front of the line. And, whoever travels the farthest to "Brewlywed at the Brewery" will receive a bottle signed by Jim Koch and private tasting with a Samuel Adams brewer.

The day will also include beer pairing suggestions for popular wedding menu items, expert advice and answers to wedding questions from, the #1 wedding destination, a toast from Samuel Adams Founder and Brewer Jim Koch and the chance to have Samuel Adams foot the tab* for your rehearsal dinner. For the most die-hard of beer fans, it could also be their actual "big day" – as a justice of the peace will be available to perform ceremonies on the spot (all you'll need is a completed wedding license**).

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