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Salesforce.com Inc. (CRM): Today's Featured Technology Winner

Salesforce.com (CRM) pushed the Technology sector higher today making it today's featured technology winner. The sector as a whole was unchanged today. By the end of trading, Salesforce.com rose $1.07 (0.8%) to $142.42 on light volume. Throughout the day, 993,508 shares of Salesforce.com exchanged hands as compared to its average daily volume of 2.7 million shares. The stock ranged in a price between $140-$143.84 after having opened the day at $140.95 as compared to the previous trading day's close of $141.35. Other companies within the Technology sector that increased today were: Microvision (MVIS), up 28.3%, Ambient Corporation (AMBT), up 18.3%, Asure Software (ASUR), up 15.9%, and Tucows (TCX), up 14.4%.

salesforce.com, inc. provides cloud computing and social enterprise solutions to various businesses and industries worldwide. The company delivers customer relationship management applications through Internet or cloud. Salesforce.com has a market cap of $19.51 billion and is part of the computer software & services industry. Shares are up 39.3% year to date as of the close of trading on Tuesday. Currently there are 26 analysts that rate Salesforce.com a buy, two analysts rate it a sell, and two rate it a hold.

TheStreet Ratings rates Salesforce.com as a hold. The company's strengths can be seen in multiple areas, such as its robust revenue growth, good cash flow from operations and largely solid financial position with reasonable debt levels by most measures. However, as a counter to these strengths, we also find weaknesses including deteriorating net income, disappointing return on equity and feeble growth in the company's earnings per share.

On the negative front, Daystar Technologies (DSTI), down 13.3%, Meade Instruments Corporation (MEAD), down 10.1%, Internet Gold Golden Lines (IGLD), down 8%, and MeetMe (MEET), down 7.9%, were all losers within the technology sector with Sprint Nextel (S) being today's technology sector loser.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the technology sector could consider Technology Select Sector SPDR (XLK) while those bearish on the technology sector could consider ProShares Ultra Short Technology (REW).

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