Nike Inc. (NKE): Today's Featured Consumer Non-Durables Loser

Nike (NKE) pushed the Consumer Non-Durables industry lower today making it today's featured Consumer Non-Durables loser. The industry as a whole closed the day up 2.6%. By the end of trading, Nike fell $9.11 (-9.4%) to $87.78 on heavy volume. Throughout the day, 21.5 million shares of Nike exchanged hands as compared to its average daily volume of 2.5 million shares. The stock ranged in price between $85.10-$90.50 after having opened the day at $87.84 as compared to the previous trading day's close of $96.89. Other company's within the Consumer Non-Durables industry that declined today were: Fuwei Films Company (FFHL), down 13.8%, Frederick's of Hollywood Group (FOH), down 6.9%, United-Guardian (UG), down 5.6%, and Superior Uniform Group (SGC), down 4.5%.

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NIKE, Inc., together with its subsidiaries, engages in the design, development, marketing, and sale of footwear, apparel, equipment, and accessory products for men, women, and children worldwide. Nike has a market cap of $36.14 billion and is part of the consumer goods sector. The company has a P/E ratio of 20.5, equal to the average consumer non-durables industry P/E ratio and above the S&P 500 P/E ratio of 17.7. Shares are up 0.5% year to date as of the close of trading on Thursday. Currently there are 12 analysts that rate Nike a buy, no analysts rate it a sell, and five rate it a hold.

TheStreet Ratings rates Nike as a buy. The company's strengths can be seen in multiple areas, such as its robust revenue growth, largely solid financial position with reasonable debt levels by most measures, solid stock price performance, growth in earnings per share and increase in net income. Although the company may harbor some minor weaknesses, we feel they are unlikely to have a significant impact on results.

• You can view the full Nike Ratings Report.

On the positive front, Cereplast (CERP), up 41.5%, Tufco Technologies (TFCO), up 18.6%, Standard Register Company (SR), up 15.4%, and Fibria Celulose (FBR), up 13%, were all gainers within the consumer non-durables industry with Nu Skin (NUS) being today's featured consumer non-durables industry winner.

• Use our consumer non-durables section to find industry-relevant news.
• Or find some new ideas from our top rated stocks lists.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the consumer non-durables industry could consider Consumer Staples Select Sector SPDR (XLP) while those bearish on the consumer non-durables industry could consider ProShares Ultra Sht Consumer Goods (SZK).

• Find other investment ideas from our top rated ETFs lists.

For more information on Nike Inc. click any of the following:

• Nike Inc. Stock Price

• Nike Inc. Analyst Ratings

• Nike Inc. Key Stats & Profile

• Nike Inc. Earnings

• Nike Inc. Ratio Comparison

• Nike Inc. Growth Rates

• Nike Inc. Balance Sheet

• Nike Inc. Cash Flow

• Nike Inc. Income Statement