DES MOINES, Iowa, June 26, 2012 /PRNewswire/ -- Meredith Corporation (NYSE:MDP) announced today that David Kurns has been named Editorial Content Director of the Successful Farming brand, effective August 1. He will replace Loren Kruse, who is retiring after 36 years with Meredith.
"Dave brings impeccable journalism credentials and expansive experience in creating content across multiple platforms," said Successful Farming Group Publisher Scott Mortimer. "This is extremely important because today's farmers have led the charge in the adoption of digital, mobile and new media technologies. The need for engaging information will grow even more in importance given the increasingly complex business decisions farmers face today."
Successful Farming magazine was founded in 1902 and has a circulation of 420,000 and 1.1 million readers. Its website, Agriculture.com , was established in 1995 as the first agricultural media website in America. The mobile version of the popular site launched in 2010.Other properties include a weekly television show titled the Successful Farming Machinery Show; the Successful Farming Radio Magazine Network®; market research; custom publishing services; mobile commerce messaging; and e-mail solutions. "I'm excited about this opportunity with Successful Farming, clearly the preferred media of choice for today's farmers," said Kurns. "I plan to build upon the award-winning work of Loren Kruse and the entire editorial team. We will look to engage our audience in new ways across multiple platforms, including print, digital, mobile and video and custom solutions." Kurns, 51, is a leading digital content expert. He was part of the founding team that launched www.agriculture.com. He later served as the first Editor-in-Chief of Meredith Interactive Media, which included oversight of the Better Homes and Gardens and Parents branded websites. Kurns next took his editorial content expertise to the company's business-to-business marketing services agency, Meredith Xcelerated Marketing. He was responsible for creating and directing custom marketing initiatives for major clients, including Kraft Foods, The Principal Financial Group, Chrysler, MetLife and Publix.
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