NEW YORK ( TheStreet) -- An essential ingredient for great investing is to own stocks with limited risk and steady returns. But finding those that provide a balanced risk-and-return proposition are often considered "one-hit wonders" with no strong source of differentiation.On occasion, companies are able to transcend from the mainstream performers and become highly differentiated leaders. In some cases, these rare leaders are able to sustain differentiation by providing a highly favorable risk-and-return model that is intelligently crafted to generate durable returns and sound risk controls.
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