June 12, 2012
/PRNewswire/ -- Spring was a rewarding season for Scotts Snap Spreader System, as its innovation and design elements were recognized at the 2012 AmeriStar, North American Retail Hardware Association (NRHA) and Lawn, Garden & Outdoor Living Innovation awards, respectively.
Over 150 packages were submitted for IoPP AmeriStar awards, considered
's most prestigious packaging awards competition. Judges evaluated and analyzed packages from 18 categories, based on package innovation, sustainability, protection, economics, performance and marketing. Scotts Snap Spreader System won in the category of Outdoor & Gardening and was honored at the
AmeriStar Awards Reception & Dinner
, held in late May in
Scotts Snap Spreader System also came home a winner from the National Hardware Show. The
event culminated with the North American Retail Hardware Association (NRHA) and Lawn, Garden & Outdoor Living Innovation awards ceremonies.
The NRHA analyzed products and packaging based six attributes by four judges; and Snap averaged a score of 57 out of 60 total points. Overall shelf and sales appeal, graphic design, innovation, packaging efficiency, shelf life and selling features all contributed to the victory. Snap was recognized as top in Packaging and Merchandising categories, and was awarded the coveted "Whole Package Award", honoring packaging distinction. Snap also picked up the packaging Gold award.
The spreader system was applauded for bearing standout graphics, encompassing colors, brand identity and clear communication of product intent, and was featured in the May issue of
Hardware Retailing Magazine.
At the second annual Lawn, Garden & Outdoor Living Innovation Awards, presented by
, the Scotts Snap Spreader System was awarded The Silver Award for pleasing the 9-judge panel in the following areas: aesthetics, uniqueness, consumer need, overall packaging and merchandising support.