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Nielsen Holdings NV (NLSN): Today's Featured Computer Software & Services Winner

Nielsen Holdings (NLSN) pushed the Computer Software & Services industry higher today making it today's featured computer software & services winner. The industry as a whole closed the day down 1.2%. By the end of trading, Nielsen Holdings rose 42 cents (1.6%) to $27.43 on average volume. Throughout the day, 1.5 million shares of Nielsen Holdings exchanged hands as compared to its average daily volume of 1.6 million shares. The stock ranged in a price between $27.08-$27.68 after having opened the day at $27.29 as compared to the previous trading day's close of $27.01. Other companies within the Computer Software & Services industry that increased today were: BOS Better Online Solutions (BOSC), up 24.8%, Helios & Matheson Information Technology In (HMNY), up 23.2%, Onstream Media Corporation (ONSM), up 17.5%, and Streamline Health Solutions (STRM), up 14.1%.

Nielsen Holdings N.V., through its subsidiary, The Nielsen Company B.V., operates as an information and measurement company worldwide. Nielsen Holdings has a market cap of $9.86 billion and is part of the technology sector. The company has a P/E ratio of 31.8, below the average computer software & services industry P/E ratio of 33.8 and above the S&P 500 P/E ratio of 17.7. Shares are down 8% year to date as of the close of trading on Friday. Currently there are eight analysts that rate Nielsen Holdings a buy, no analysts rate it a sell, and five rate it a hold.

TheStreet Ratings rates Nielsen Holdings as a sell. The company's weaknesses can be seen in multiple areas, such as its generally disappointing historical performance in the stock itself and generally weak debt management.

On the negative front, American Reprographics Company (ARC), down 10.1%, Majesco Entertainment Company (COOL), down 10%, Cover-All Technologies (COVR), down 9.2%, and OPNET Technologies (OPNT), down 8.3%, were all losers within the computer software & services industry with VMWare (VMW) being today's computer software & services industry loser.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the computer software & services industry could consider iShares S&P NA Tech Software Idx (IGV) while those bearish on the computer software & services industry could consider ProShares Ultra Short Technology (REW).

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