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10 Century-Old Blue Chip Stocks Still Earning Their Keep

10. Eli Lilly (LLY)

Company profile: Lilly, with a market value of $48 billion and now one of the world's largest pharmaceutical companies, was founded 135 years ago. However, "Lilly faces one of the steepest patent cliffs in the pharmaceutical industry between 2011 and 2013, with more than 40% of its current sales encountering generic competition," says Morningstar. S&P says that will cause revenue to dip about 8% this year.

Dividend Yield: 4.8%

Investor takeaway: Its shares are up 1.7% this year and have a three-year, average annual return of 11%. Analysts give its shares three "buy" ratings, 16"holds," one "weak hold," and two "sells," according to a survey of analysts by S&P. Analysts expect it will earn $3.28 per share this year and grow by 13% to $3.69 per share in 2013.

9. Kellogg (K - Get Report)

Company profile: Kellogg, founded in 1906 and with a market value of $17 billion today, is a leading global producer and marketer of cereal, cookies, crackers, and other convenience foods. In February, it agreed to buy Procter & Gamble's Pringles business for $2.7 billion.

Dividend Yield: 3.55%

Investor takeaway: Its shares are down 2.6% this year and have a 10-year, average annual return of 5.6%. Analysts give its shares three "buy" ratings, one "buy/holds," 16 "holds," and one "weak hold," according to a survey of analysts by S&P. S&P has it rated "hold," with a $52 price target, which is an 8% premium to the current price. Analysts expect it will earn $3.35 per share this year.

8. ConocoPhillips (COP)

Company profile: ConocoPhillips, with a market value of $66 billion, is the second-largest U.S.-based international oil and gas exploration and production company. It recently spun off its Phillips 66 unit to focus on its core growth potential. It was founded in 1875 as Continental Oil.

Dividend Yield: 5.16%

Investor takeaway: Its shares are down 1% this year, but are up 20% annually over the past three years and have a 15-year, average annual return of 10%. Analysts give its shares four "buy" ratings, four "buy/holds," nine "holds," one "weak hold," and three "sells," according to a survey of analysts by S&P.

S&P has a "buy" rating and a $73 price target on its shares, which is a 35% premium to the current price.

7. Altria (MO - Get Report)

Company profile: The roots of Altria go back 180 years. It now has a market value of $67 billion and is the largest U.S. cigarette maker. It spun off Kraft Foods in 2007 and its international cigarette operations in 2008.

Dividend Yield: 4.9%

Investor takeaway: Its shares are up 12% this year and have a three-year, average annual return of 30%. Analysts give its shares four "buy" ratings, four "buy/holds," and eight "holds," according to a survey of analysts by S&P. S&P has it rated "buy" with a $34 price target, which is a 7% premium to its current price.

Analysts estimate it will earn $2.20 per share this year and $2.36 in 2013. Although its volume of cigarette sales is expected to decline over time, Altria is raising prices and diversifying into smokeless tobaccos.

6. HJ Heinz (HNZ)

Company profile: HJ Heinz, founded 110 years ago, is another solid consumer staples performer. It has a market value of $17 billion. The company manufactures and markets food products for consumers, and foodservice and institutional customers worldwide. International sales account for 60% of revenue. Products include ketchup, condiments, sauces, frozen food, soups, beans, pasta meals, and infant nutrition.

Dividend Yield: 3.8%

Investor takeaway: Its shares are down 0.2% this year, but have a three-year, average annual return of 17% and a 10-year annual return rate of 6.7%. Analysts give its shares five "buy" ratings, three "buy/holds," 10 "holds," one "weak hold," and one "sell," according to a survey of analysts by S&P.

S&P has it rated "buy" with a $58 price target, an 8% premium to the current price.

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