The management team, led by CEO John Foraker, estimates the company's current penetration of its target market at 6.3%, or 7 million households, and says this has the potential to triple over the next decade. These days, company is headquartered in Berkeley, Calif., and Annie herself is no longer involved in the company on a daily basis. She primarily runs her organic farm now, though she continues to write the notes that appear on the back of each product box and to handle most of the letters sent in from consumers.In any case, while the market opportunity is vast here, the biggest risk for the firm is the supplier and customer concentration. United Natural Foods (UNFI) is its largest distributor, and it represents more than one-quarter of all sales volume. Target (TGT) and Costco (COST), meanwhile, are its largest retailers, and together they represent 24% of total sales. As penetration into more national retailers continues expanding, this risk should certainly subside.
Select the service that is right for you!COMPARE ALL SERVICES
Jim Cramer and Stephanie Link actively manage a real portfolio and reveal their money management tactics while giving advanced notice before every trade.
- $2.5+ million portfolio
- Large-cap and dividend focus
- Intraday trade alerts from Cramer
- Weekly roundups
Access the tool that DOMINATES the Russell 2000 and the S&P 500.
- Buy, hold, or sell recommendations for over 4,300 stocks
- Unlimited research reports on your favorite stocks
- A custom stock screener
- Upgrade/downgrade alerts
Jim Cramer's protege, David Peltier, identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.
- Diversified model portfolio of dividend stocks
- Alerts when market news affect the portfolio
- Bi-weekly updates with exact steps to take - BUY, HOLD, SELL
All of Real Money, plus 15 more of Wall Street's sharpest minds delivering actionable trading ideas, a comprehensive look at the market, and fundamental and technical analysis.
- Real Money + Doug Kass Plus 15 more Wall Street Pros
- Intraday commentary & news
- Ultra-actionable trading ideas
Our options trading pros provide daily market commentary and over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.
- 100+ monthly options trading ideas
- Actionable options commentary & news
- Real-time trading community
- Options TV