DoSomething.org and Staples (Nasdaq: SPLS) are teaming up with teen actress and recording artist Bella Thorne, for the 5 th annual Staples for Students national school supply drive, to help kids in need ( www.staplesforstudents.org). The drive encourages young people to collect school supplies and drop them off at their nearest Staples store starting July 1 through September 15.
Bella will lend her impactful voice to spread the word for this initiative through the campaign’s public service announcement (PSA) now available online and airing on television and radio stations starting next month.
“I’m excited to help motivate fellow teens to make a difference in their communities,” said Bella Thorne. “There are so many kids in America who return to school without basic school supplies, and I’m thrilled to team up with Staples and DoSomething.org to encourage teens to lend a hand.”
To kick-start the campaign, Staples will donate $125,000 worth of school supplies to the program this year. In addition, Staples customers can get involved by donating $1 or more at any Staples store, with 100 percent of the proceeds benefiting local students in need. Each Staples store will be matched to a local educational non-profit organization. DoSomething.org and Staples will ensure that all the donations get to these partners in time for the new school year.Since 2008, the campaign has raised more than $2 million for hundreds of thousands of students in need throughout the country. Past celebrity influencers have included Jordin Sparks, Ciara, Nikki Reed and the cast of Pretty Little Liars. “We are truly inspired by what teens and our customers across the country can accomplish for the millions of children unable to afford basic school supplies,” said Alison Corcoran, senior vice president of retail marketing at Staples. “With help from celebrities like Bella Thorne and support from DoSomething.org, we can send kids back to school with the tools they need to succeed.”
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