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Improving Product Returns Presents Biggest Opportunity For Retailers Wishing To Increase Online Shopping Satisfaction

Online shoppers also said they valued having tracking capabilities to know when their packages would arrive. 46 percent said receiving their orders when expected would lead them to recommend an online retailer. The ability to reroute a package and schedule a 2-hour delivery window is also important for shoppers in the delivery process.

Please follow this link to view an infographic highlighting insights from the study: http://www.comscore.com/Press_Events/Press_Releases/2012/6/What_factors_influence_the_online_shopping_experience

Additional Findings Presented at the 2012 Internet Retailer Conference and ExhibitionMs. Kleinman will present additional results at the 2012 IRCE in Chicago at the E-Commerce Technology Theater on Wednesday, June 6, 2012 at 4:30 p.m. For more information, please visit: http://irce.internetretailer.com/2012/exhibits/#/e-commerce-tech-theater.

About the Online Shopping Customer Experience Study The Online Shopping Customer Experience Study, a report commissioned by UPS, evaluates consumer shopping habits from pre-purchase to post-delivery. The study is based on a comScore survey of more than 3,100 U.S. online shoppers. For additional information on the report, please contact Susan Kleinman at skleinman@comscore.com.

About comScorecomScore, Inc. (NASDAQ: SCOR) is a global leader in measuring the digital world. For more information, please visit www.comscore.com/companyinfo. Follow us on Twitter: twitter.com/comScore

About UPSUPS (NYSE:UPS) is a global leader in logistics, offering a broad range of solutions including transporting packages and freight; facilitating international trade, and deploying advanced technology to more efficiently manage the world of business.  Headquartered in Atlanta, UPS serves more than 220 countries and territories worldwide.  The company can be found on the Web at UPS.com and its corporate blog can be found at blog.ups.com. To get UPS news direct, visit pressroom.ups.com/RSS.

SOURCE comScore, Inc.; UPS

Copyright 2011 PR Newswire. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.
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