Leading U.S. toymaker JAKKS Pacific, Inc. (NASDAQ: JAKK) announced today a licensing agreement with Nerd Corps Entertainment, Inc. to manufacture, distribute and market a line of toys based on the animated series, SLUGTERRA. The sci-fi, action-comedy adventure series is set to air on Disney XD in Fall 2012 with 39 half-hour episodes, plus 39 one-minute online Slugisodes.
The new line includes action figures and accessories, vehicles, playsets, role-play, novelties and plush items. JAKKS expects to launch the SLUGTERRA product line in North America beginning Spring 2013, targeting kids six to 11-years-old.
“Boys will be drawn to this action-packed, sci-fi comedy adventure about the underground world of slugs,” said Jill Nordquist, Vice President of Marketing, JAKKS Pacific. “ SLUGTERRA has the makings of a great boy’s property and we believe it will translate extremely well to action toys. We are thrilled to partner with Nerd Corps and bring to life their vision with a creative and action-packed toy line.”
“ SLUGTERRA has all of the hallmarks of a breakthrough boys franchise with staying power,” said Juli Boylan, head of Global Consumer Products at Nerd Corps. “It’s a property that delivers wonderful character-driven stories and a great play pattern full of licensing opportunities. JAKKS Pacific is the perfect partner to deliver an innovative and collectible line of toys for SLUGTERRA.”“Becoming a slugslinger and having adventures in this amazing underground world with your trusty slug ammo by your side is at the heart of the SLUGTERRA story,” said Asaph Fipke, CEO of Nerd Corps Entertainment and show creator. “Kids want to be the hero, collect and train their slug buddies, then choose their ammo and slug it out. The JAKKS toy line will bring that fantasy to life for kids—we can’t wait to see it hit the shelves!” About SLUGTERRA SLUGTERRA is an epic sci-fi comedy adventure set deep underground, where the ammo’s alive and only the quick survive! In this luminous, high-tech, underground world every cavern holds a new adventure, new battle and weird little slugs to be discovered! The story follows Eli Shane and his crew as they explore the caverns, challenge rivals and each other to friendly duels, upgrade their cool gear, and generally have a blast in this never-before-imagined underground world! But there is a very real threat to the world and the slugs; Dr. Blakk is seeking to “ghoul” the slugs, transforming them into feral mindless weapons! No one has been able to stand up to Blakk’s powerful slugs and army of henchmen… until now. Follow Eli on his quest to become the greatest SLUGSLINGING hero of all time. Choose your ammo… slug it out!