This Day On The Street
Continue to site
ADVERTISEMENT
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

Blackbaud Launches Guide Creative Focused On Nonprofit Design

Blackbaud, Inc. (Nasdaq: BLKB) today announced the launch of Guide Creative , a full service design agency exclusively serving nonprofits that offers strategy and branding services, web design and development, mobile and social strategy, and analysis. Guide Creative offers web design and development services for organizations using both Blackbaud products, including Blackbaud NetCommunity and Blackbaud Sphere ®, and open-source platforms, like Wordpress ®.

In celebration of the launch, Guide Creative is holding a contest, with prizes including free design services, ranging from branding and strategic web design, to social strategy. Nonprofits can enter at www.guidecreative.com.

“Guide Creative is focused on helping nonprofits bring their missions to life,” said Kelley Jarrett, the group’s market manager. “From developing a brand to creating an online presence, our experts guide nonprofits through the storytelling process with effective and impactful branding and design.”

The new Guide Creative team has more than 150 years of combined experience and draws from Blackbaud’s existing team of interactive designers, adding new design experts that range from former nonprofit professionals to principals of independent design firms.

Designers from Guide Creative recently worked with Dian Fossey Gorilla Fund International to enhance branding, donor engagement and search engine optimization (SEO). In the first quarter after going live, the organization saw immediate results from the redesign of its site and SEO consulting. $45,000 more was raised in the 1st quarter of the year compared to the year before, direct traffic went up by 45 percent, bounce rates dropped by 5 percent, average page views went up by 18 percent, and average time on the site per user increased by 26 percent. In addition, as a result of the strong style guide and SEO best practices that were delivered to Dian Fossey as part of the design cycle process, site content has remained fresh in the months following their go-live.

“The architecture they helped us create makes navigation logical and enables visitors to see the breadth of our programs,” said Elizabeth Smith, CFRE, chief development officer, Dian Fossey Gorilla Fund International. “The designer did a brilliant job. He created a system for doing promotion of multiple campaigns throughout every level of the site that is effective and manageable.”

1 of 3

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
Submit an article to us!
SYM TRADE IT LAST %CHG

Markets

DOW 18,024.06 +183.54 1.03%
S&P 500 2,108.29 +22.78 1.09%
NASDAQ 5,005.3910 +63.9670 1.29%

Partners Compare Online Brokers

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs