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Dehaier Medical Announces Extension Of Exclusive Distribution Authorization Of IMD Through 2014

BEIJING, May 23, 2012 /PRNewswire-Asia-FirstCall/ -- Dehaier Medical Systems Ltd. (NASDAQ: DHRM) ("Dehaier" or the "Company"), an emerging leader in the development, assembly, marketing and sale of medical devices and homecare medical products in China, today announced that the Chinese subsidiary of INTERMEDICAL ("IMD"), an Italian X-ray medical equipment manufacturer, extended Dehaier's appointment to exclusively distribute IMD's products throughout China through 2014.


Dehaier will remain the exclusive distributor of IMD's RADIUS C-arm X Ray machine in mainland China. Dehaier originally established a cooperation agreement with IMD in 2003 to begin distribution and sales for IMD's X-Ray machines in the China market, including its C-arm X-ray. IMD's C-arm X-ray machine generally consists of two units, the X-ray generator and an image system on a portable imaging system (C-arm) and a terminal used to store and manipulate the images. It has typically been used by hospitals and physicians for a variety of imaging and photography work and has been well-received by the medical community for its affordable price, stable performance and high quality.

Dehaier's President and CEO, Mr. Ping Chen, stated, "We are very pleased to continue to cooperate with IMD. Our distribution of their products has been a successful and mutually beneficial endeavor for nearly 10 years. We opened significant market opportunities for IMD's C-arm X-Ray machine in China, and the product has successfully sold and generated strong recurring revenue for Dehaier. In 2011, sales of C-arm X-ray machines from all vendors constituted approximately $3.6 million, or approximately 17%, of our total sales. Moving forward, we are hopeful that IMD's products will occupy an increasing percentage of total sales. In addition, we are working diligently to expand into the distribution of new product lines, while simultaneously growing the customer base for our own homecare health products."


INTERMEDICAL ("IMD") is a leading manufacturer of X-ray medical equipment with a complete range of mobile imaging systems. The Company creates value for distributors in terms of reliability and quality at an affordable price; helping medical staff with tailored and flexible solutions and friendly user technology; being focused on value creation; and guaranteeing a continuous and reliable support to the clinics by its local partners all over the world. Their vision is to create tailored solutions while constantly improving our performance and maintaining an unbeatable quality/price ratio.

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