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TheStreet Open House

Singapore Fashion Week Showcases Homegrown And International Labels

By Blue Carreon

Singapore's fashion week, more famously known as the Audi Fashion Festival, has been building itself as the fashion week to go to in Asia. I say this because while there is an emphasis on homegrown labels, the people behind the fashion festival also invite designers from the region, as well as international names. Thus, creating a true center of fashion in the region. This year, the season was opened by Mugler under the creative direction of Nicola Formichetti. The Mugler show was a recreation of the house's fall 2012 show in Paris last March. By bringing the collection to Singapore, it increased awareness of the renaissance of the brand. Singapore label Raoul headlined the second day of the collections. Raoul, though founded in Singapore, has an impressive international presence. Designed by Odile Benjamin, Raoul's fall 2012 collection had plenty of smart pieces including those minimalist, almost monastic-looking dresses, the oversized orange and black houndstooth coats and the chic daywear. New York designer Timo Weiland showed his pre-spring 2012 collection as part of the Future Fashion Now (FFN) project. FFN makes the collections available for purchases as soon as they hit the runway via the FFN website. Timo Weiland's collection was the inaugural show for FFN and he showed dresses and separates with cool and hip Upper East Side girls in mindâ¿¿proper with just the right amount of attitude. See the collections of Mugler, Raoul and Timo Weiland in the slideshow. Follow me on Twitter: @bluecarreon Read more from me on Style Intel  

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