Zebra Technologies Corporation (ZBRA)
40th Annual J.P. Morgan Global Technology, Media and Telecom Conference
May 15, 2012 2:10 PM ET
ExecutivesPaul Coster – JP MorganAnders Gustafsson – CEOPresentationPaul Coster
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Thank you.Paul Coster
All the way from Chicago, right?Anders Gustafsson
All the way from Chicago.Paul Coster
Okay. I hope you’ve got one-on-one sessions. I think what I’ll do is I’ll assume that you know, some folks in the audience aren’t necessarily familiar with the story. So, let’s start off by talking about what it is that Zebra does.Anders Gustafsson
And most of you probably have heard of us as a leader in bar-coding and RIFD. And we think about what it is we actually do for our customers, we tend to talk about how we help our customers increase visibility into their operations. So, we do that basically by providing a digital voice to the most important asset. And that voice can be in the form of a barcode, passive RFID or active RFID tags or different types of sensor technology.
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