As an example, we have decided to make investments in mobile and tablet, a priority for us, to ensure long-term success. We will develop and offer a range of iPhone, iPad, android and windows mobile products overtime, to answer the increasing penetration and demands of our target.Based on market research, worldwide penetration of tablet is expected to be over 250 million by 2014, while smartphones will be well over 2 billion. Paradoxically, second wave adopters leapfrogged with regard to tablet adoption using in mainly for e-mails, photo sharing and news consumption, precisely when we offer and will offer in a more user-friendly way.
Perion Network's CEO Discusses Q1 2012 Results - Earnings Call Transcript
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