Cash flowsAEGON aims to deliver sustainable cash flows and has announced its intention to improve operational free cash flow from its 2010 normalized level of EUR 1.0-1.2 billion per annum by 30% by 2015. AEGON's subsidiaries generated EUR 805 million in operational free cash flows during the first quarter. Operational free cash flows were positively impacted by favorable interest rate movements and rising equity markets. Excluding exceptional items of approximately EUR 400 million, operational free cash flows totaled EUR 405 million. Operational free cash flows represent distributable earnings generation of the business units. The impact of capital preservation initiatives is not included in the reported operational free cash flows.
REVENUE-GENERATING INVESTMENTS Mar. 31, Dec. 31, 2012 2011 % Revenue-generating investments (total) 436,753 423,518 3 Investments general account 140,770 144,079 (2) Investments for account of policyholders 149,501 142,529 5 Off balance sheet investments third parties 146,482 136,910 7ADDITIONAL INFORMATION The Hague, May 10, 2012 Media conference call 7:45 a.m. CET: Audio webcast on http://www.aegon.com Analyst & investor conference call 9:00 a.m. CET: Audio webcast on http://www.aegon.com Call-in numbers United States: +1-480-629-9673 United Kingdom: +44-207-153-2027 The Netherlands: +31-45-631-6902 Replay Two hours after the conference call, a replay will be available on http://www.aegon.com. Supplements AEGON's Q1 2012 Financial Supplement and Condensed Consolidated Interim Financial Statements are available on http://www.aegon.com. About AEGON As an international life insurance, pensions and asset management company based in The Hague, AEGON has businesses in over twenty markets in the Americas, Europe and Asia. AEGON companies employ over 25,000 people and have nearly 47 million customers across the globe.
Full year Key figures - EUR Q1 2012 2011 Underlying earnings before tax 425 million 1.5 billion New life sales 445 million 1.8 billion Gross deposits 11.0 billion 32 billion Revenue-generating investments (end of period) 437 billion 424 billionCautionary note regarding non-GAAP measures This document includes certain non-GAAP financial measures: underlying earnings before tax and market consistent value of new business. The reconciliation of underlying earnings before tax to the most comparable IFRS measure is provided in Note 3 "Segment information" of our Condensed consolidated interim financial statements. Market consistent value of new business is not based on IFRS, which are used to report AEGON's primary financial statements and should not be viewed as a substitute for IFRS financial measures. We may define and calculate market consistent value of new business differently than other companies. AEGON believes that these non-GAAP measures, together with the IFRS information, provide a meaningful measure for the investment community to evaluate AEGON's business relative to the businesses of our peers.