Turning to those longer-term trends, Hagedorn said that Scotts will not be raising prices this year after a string of bad weather hampered sales last year. He said the decision was made to increase advertising and hold prices this year in order to increase unit volumes and take market share, which is exactly what has been happening.
Finally, when asked about costs, Hagedorn said that costs are indeed rising, but Scotts has hedged its costs, in many cases. He said the company plans to adjust pricing next year to stabilize its margins.
Cramer remained bullish on Scotts after what was undoubtedly a strong quarter that was totally misunderstood by Wall Street.
In the second "Executive Decision" segment, Cramer once again spoke with Mark Papa, chairman and CEO of EOG Resources (EOG), an oil shale driller that posted a 3-cent-a-share earnings beat on a 47% year-over-year rise in revenue and a 49% increase in oil production.Papa explained that unlike other oil drillers, EOG is growing organically "through the drill bit" and is offering investors a higher rate of return by doing so. He called the company's Eagle Ford shale assets a one-of-a-kind opportunity and perhaps the largest oil find in North America since Prudhoe Bay in the 1960s. When asked why EOG isn't drilling faster, given the strength of its oil fields, Papa said that technology is moving so fast that it's prudent to move at a more moderate pace and let the technology develop and provide more oil per well. He said EOG could drill all of its wells in five to six years' time, but is currently on pace to complete drilling in an 11-year timeframe instead, to maximize the oil recovered from every well. When asked about oil and gas prices, Papa disputed the conventional wisdom that oil prices are falling and natural gas has stabilized. Papa said he sees the upside in natural gas coming in 2013, not 2012, and sees oil supplies as being more constrained than investors realize. Papa targeted oil at $105 a barrel.