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TheStreet Open House

LG Mobile Helps Parents Enhance Family Time With Customizable "Life's Good Fairytales" Storybook App

SAN DIEGO, May 7, 2012 /PRNewswire/ --  LG Mobile today announced the launch of the much-anticipated "Life's Good Fairytales" app, a customizable storybook that allows parents and children to bond over the creation and sharing of unique fairytales via their Android smartphone. Just in time for Mother's Day, parents can now download the app and begin customizing each preloaded story by uploading photos, names, words and voices of their children directly into their handset device and bring bedtime stories to life like never before.

To view the multimedia assets associated with this release, please click http://www.prnewswire.com/news-releases/lg-mobile-helps-parents-enhance-family-time-with-customizable-lifes-good-fairytales-storybook-app-150252755.html

There are several ways consumers can access the Life's Good Fairytales app. LG Viper 4G LTE owners can download the app for free from Google Play or by visiting www.LG.com/Viper. Other Android smartphone owners can also access the app for free through LG Mobile's "Tweet for an App" program. They simply need to visit www.LG.com/Viper and click on the "Tweet to Get the App" button and unlock the full app for your device. The "Tweet for an App" program begins today and runs through May 18. After May 18, all LG smartphone and Android device owners can download the app for free from Google Play.

"Family time is extremely important but busy schedules and constant email accessibility can often let today's technology get in the way of those quality moments. In fact, we recently commissioned an LG study with a national Harris Poll that showed parents are either distracted by their mobile devices or using them as a crutch when it comes to keeping their children entertained," said Tim O'Brien, vice president of marketing for LG Mobile. "We designed the Life's Good Fairytales app to help parents interact with their children in a fun, educational and positive way. We hope this app will be a tool to unlock imaginations and ignite lasting memories."

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