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United Online Declares Quarterly Dividend Of $0.10 Per Share

United Online, Inc. (Nasdaq: UNTD), a leading provider of consumer products and services over the Internet, today announced that its Board of Directors has declared a quarterly cash dividend of $0.10 per share.

The dividend is payable on May 31, 2012 to shareholders of record on May 14, 2012. This marks the 29th consecutive quarter that United Online will have paid a cash dividend to its shareholders. The payment of future dividends is discretionary and will be subject to determination by the Board of Directors each quarter following its review of the company’s financial performance and other factors.

About United Online ®

United Online, Inc. (Nasdaq: UNTD), through its operating subsidiaries, is a leading provider of consumer products and services over the Internet, where their respective brands have attracted a large online audience that includes more than 60 million registered accounts. The company's FTD segment provides floral-related products and services ( FTD and Interflora) for consumers and retail florists, as well as other retail locations offering floral and related products and services. The company's Content & Media segment provides online nostalgia products and services ( Memory Lane and Classmates) and online loyalty marketing ( MyPoints). Its primary Communications segment service is Internet access ( NetZero and Juno), including high-speed 4G mobile broadband service ( NetZero Wireless).

Cautionary Information Regarding Forward-Looking Statements

This release contains forward-looking statements within the meaning of the “safe harbor” provisions of the Private Securities Litigation Reform Act of 1995, as amended. Any future determination as to payment of dividends will depend upon the financial condition, results of operations and cash flows of the company and such other factors as are deemed relevant by the Board of Directors. For example, a change in the company’s business needs, including working capital and funding for acquisitions, or a change in tax laws relating to dividends, could cause the company’s Board of Directors to decide to cease the payment of or reduce the dividend in the future. Information about potential factors that could affect the company’s business, financial condition, results of operations, and cash flows is included in the company’s annual and quarterly reports filed with the Securities and Exchange Commission ( http://www.sec.gov), including, without limitation, information under the captions “Management’s Discussion and Analysis of Financial Condition and Results of Operations” and “Risk Factors.”



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