Lastly, our Mobile Interactive platform not only successfully launched in the first, but we expanded its reach to cover more than 570,000 rooms by quarter’s end. So far we have been very pleased with the acceptance of our Mobile App by both consumers and hotel yours alike, where we have seen downloads of between 501,000 per day and of the consumers that have downloaded App we have been averaging over eight sessions per user during this two month period of time.Now we are still in the very early stages of developing what this App can really mean for consumers, hotels and our company, and we have many enhancements coming on the roadmap, and of course for this quarter, we are looking forward to the launch of some very attractive new functionality with the release of the Mobile Checkout App in an interactive programing guide.
LodgeNet's CEO Discusses Q1 2012 Results - Earnings Call Transcript
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