Lessons From the Bard: How Shakespeare Would Run a Business
Editor's Note: This is the sixth article in a monthly series focusing on business and leadership lessons from prominent figures in history, sports, politics and more.
NEW YORK ( MainStreet) -- "Be not afraid of greatness; some are born great, some achieve greatness and some have greatness thrust upon them."
William Shakespeare's famous quote from Twelfth Night could not be more fitting for a column on entrepreneurism, which makes him the latest personality to be featured in TheStreet's monthly column.
On what is considered to be his 448th birthday (ironically, he died on the same day at age 52), what business lessons can we learn from the famous playwright?>>>3 Leadership Lessons From Tim Tebow March to the beat of a different drummer. College classes are dedicated solely to Shakespearean works of literature, numerous plays have been adapted for movies and television and select verses have been referenced everywhere from Star Trek to My So Called Life. All of this shows how much the playwright was able to resonate with his audience - even those that lived hundreds of years after him. It's inspirational for any entrepreneur who has the latest and greatest invention. Shakespeare "changed the way people looked at literature," says Craig Libis, CEO of Executive Recruiting Consultants and a history buff. "He revolutionized the way people looked at the English language. How many other authors do we know ... are as popular today as they were when they were alive? That's a pretty strong testament." >>>Best Business Lessons From George Washington In reality though only few can achieve this lofty goal. We are still able to relate to Shakespeare because his writing touched upon basic themes of human nature - power, love, and conforming (or more often not) to society - yet they were presented in a fresh (at the time controversial) way. "He honestly tried to do things always a little bit differently than what everybody else was doing and he was not afraid to take that step. He faced a lot of criticism, the Puritans came in and tried to run him out, but he always kind of beat to his own drum," Libis says. So what can entrepreneurs learn from this? That being unique, being different and not going along with the crowd is one way to get your product or service noticed. "He truly tried to reinvent the wheel in his own way. Not every business needs to invent the wheel, but we can't be afraid to change," Libis adds.
Select the service that is right for you!COMPARE ALL SERVICES
Jim Cramer and Stephanie Link actively manage a real portfolio and reveal their money management tactics while giving advanced notice before every trade.
- $2.5+ million portfolio
- Large-cap and dividend focus
- Intraday trade alerts from Cramer
- Weekly roundups
Access the tool that DOMINATES the Russell 2000 and the S&P 500.
- Buy, hold, or sell recommendations for over 4,300 stocks
- Unlimited research reports on your favorite stocks
- A custom stock screener
- Upgrade/downgrade alerts
Jim Cramer's protege, David Peltier, identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.
- Diversified model portfolio of dividend stocks
- Alerts when market news affect the portfolio
- Bi-weekly updates with exact steps to take - BUY, HOLD, SELL
All of Real Money, plus 15 more of Wall Street's sharpest minds delivering actionable trading ideas, a comprehensive look at the market, and fundamental and technical analysis.
- Real Money + Doug Kass Plus 15 more Wall Street Pros
- Intraday commentary & news
- Ultra-actionable trading ideas
Our options trading pros provide daily market commentary and over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.
- 100+ monthly options trading ideas
- Actionable options commentary & news
- Real-time trading community
- Options TV