NEW YORK (MainStreet) - Google (GOOG) is continuing its push to get small businesses online with plans to officially roll out a streamlined advertising program in May through YouTube (owned by the giant search engine) that it hopes will result in more small companies creating video commercials. (Those are the ones generally seen before an actual video.)
Called AdWords for video, the self-service ad buying platform was designed specifically with small businesses in mind. Through the platform, companies can create and manage a video campaign in the same way they would for search ads. The company introduced a test version of the program in the fall.
The AdWords for video product is part of a broader Google-wide initiative to help small businesses get online. During the past year, Google has set its sights on offering more products, services and support to the segment, it says.
Last July, YouTube introduced its first search ads product for small businesses called AdWords Express.
|Google has a program in the works to make advertising on YouTube easier for small businesses.|
Select the service that is right for you!COMPARE ALL SERVICES
- $2.5+ million portfolio
- Large-cap and dividend focus
- Intraday trade alerts from Cramer
- Weekly roundups
Access the tool that DOMINATES the Russell 2000 and the S&P 500.
- Buy, hold, or sell recommendations for over 4,300 stocks
- Unlimited research reports on your favorite stocks
- A custom stock screener
- Upgrade/downgrade alerts
- Diversified model portfolio of dividend stocks
- Alerts when market news affect the portfolio
- Bi-weekly updates with exact steps to take - BUY, HOLD, SELL
- Real Money + Doug Kass Plus 15 more Wall Street Pros
- Intraday commentary & news
- Ultra-actionable trading ideas
- 100+ monthly options trading ideas
- Actionable options commentary & news
- Real-time trading community
- Options TV