This Day On The Street
Continue to site
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

3 Things You Should Know About Small Business: April 12

NEW YORK ( MainStreet) - What's happening in small business today?

1. Here's one of those "Why didn't I think of that?" business ideas. Ever considered running a grilled cheese truck? Entrepreneur/former restaurant worker Michael Jacober is doing it in NYC and out of a former New York Police Department van that he bought at a police auction for $6,000, according to the New York Daily News .

Food trucks are all the rage these days -- from a consumer standpoint they offer tasty meals on the cheap and it's fun to check your Twitter account to find out where your favorite truck is planting itself each day. For business owners, it leaves out much of the overhead -- and headaches -- that a restaurant usually brings.

"I wanted to take a step into something that wasn't high risk," Jacober told the Daily News. He launched Morris Grilled Cheese in January 2011 and serves up tasty treats like the $10 Croque Monsieur melt, a smoked ham, pickled spring onion with provolone grilled sandwich, according to the article.

2. Learn why you should 'Instagram' your business. As more businesses get comfortable with using social media, experts say the more visual you can make your shared content, the better.

"[Few] brands understand the true power of an original image that can't be found (and hasn't been seen) anywhere else online," says social media expert Rob Wormley in his March 15 blog on One Social Media . "There are so many apps that exist within the iPhone/iPad App Store and Android Market that you can be using to share unique photos for your business or brand. So why aren't you?"

He calls 2012 the year of the photo-editing/sharing mobile apps (which explains why Facebook plans to acquire Instagram for $1 billion).

The popular photo app can also be effective at adding "a little spice and professionalism to the photos you intend to share on your social media sites," Wormley says.

3. Focus your business on these three hot demographics. While services and products for aging Baby Boomers still top the charts in terms of profitable consumer trends, three other age groups are impressively gaining ground: children, 20-somethings and seniors, according to Small Business Trends .

Education is a particularly hot area. Parents are "eagerly spending" on extracurricular programs to help their kids get into the increasingly competitive college landscape and job market. Language instruction is another hot area in the kid demographic, as the workforce expands globally, learning multiple languages are becoming crucial to career success.

For 20-somethings, the article points to the exploding wedding industry. "Based on population data, America is on the verge of a wedding boom that's expected to last for the next 23 years." This boom will not only bolster existing caterers, florists, photographers, but create new opportunities, such as a whole sub-industry catering to gay marriages, Small Biz Trends says.

Finally, as seniors (ages 85 and older) live longer and healthier lives, there is a need for services to help this group remain in their homes for as long as possible, the article says.

Are you capitalizing on these and other best business trends ?

-- Written by Laurie Kulikowski in New York.

To contact Laurie Kulikowski, send an email to:

To follow Laurie Kulikowski on Twitter, go to:!/LKulikowski

>To submit a news tip, email:


Follow TheStreet on Twitter and become a fan on Facebook.

Disclosure: TheStreet's editorial policy prohibits staff editors, reporters and analysts from holding positions in any individual stocks.

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Real Money

More than 30 investing pros with skin in the game give you actionable insight and investment ideas.

Product Features:
  • Access to Jim Cramer's daily blog
  • Intraday commentary and news
  • Real-time trading forums
Only $49.95
14-Days Free
14-Days Free
AAPL $94.02 -2.67%
FB $104.07 -5.81%
GOOG $683.57 -3.45%
TSLA $162.60 -7.26%
YHOO $27.97 -4.05%


Chart of I:DJI
DOW 16,204.97 -211.61 -1.29%
S&P 500 1,880.05 -35.40 -1.85%
NASDAQ 4,363.1440 -146.4150 -3.25%

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs