Insiders are doing some decent buying in Vera Bradley (VRA), a designer, producer, marketer, and retailer of accessories for women. The company's products include offering of handbags, accessories and travel and leisure items. Insiders are buying into some slight weakness here, with shares off by around 3.4% so far in 2012.
Vera Bradley has a market cap of $1.26 billion and an enterprise value of $1.29 billion. This stock trades at a reasonable valuation, with a trailing price-to-earnings of 21.78 and a forward price-to-earnings of 15.42. Its estimated growth rate for this year is 18.9%, and for next year it's pegged at 18.8%. This is not a cash-rich company, since the total cash position on its balance sheet is $4.92 million and its total debt is $25.18 million. After you back out the cash, Vera Bradley has $20.26 million in debt on its books.The CEO and director just bought 10,000 shares, or $304,420 worth of stock, at $30.44 per share. From a technical perspective, VRA is currently trading below both its 50-day and 200-day moving averages, which is bearish. This stock just sold off from its recent high of $39.48 to a low of $28.50 a share with high-volume. After that slide lower, VRA found some buying interest right above a previous support level of $28.43 a share. Once buyers stepped in, the stock jumped up to its current price of $31.15 a share. If you're a bullish on VRA, I would look for long biased trades once this stock breaks out above some near-term overhead resistance at $31.96 to $32.33 a share with high-volume. Look for volume on that move that registers near or well above its three-month action of 772,598 shares. If we get that action soon, look for VRA to make a quick pop towards its 50-day moving average of $34.75 or its 200-day moving average of $35.84. I would only add to any long positions if VRA takes those key moving averages out with high-volume. If we do not get that breakout over $31.96 to $32.33 soon, then you could look to buy near that previous support zone at $28.50 to $28.43 a share. I would simply use a tight mental stop a few percentage points below those levels in case the stock fails to hold support. Vera, one of 10 Stocks With Highest Profitability Ratios, was also highlighted recently in "6 Hot Stocks on Traders' Radars."
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