Frontier Communications announced today that it will officially sponsor two of the Pacific Northwest’s most accomplished athletes as they train to compete this summer on the world’s biggest stage in London, England. Five-time national swim champion Ariana Kukors from the Puget Sound area in Washington and two-time Olympic champion and number-one ranked fencer Mariel Zagunis from Beaverton, Ore., will be part of the Frontier All-Star Team (FAST). As FAST ambassadors, they will appear in elements of Frontier’s integrated marketing campaign, including TV, radio, outdoor and print advertising, digital and social media, public relations, and local engagement in Frontier-served communities. Through the Great Frontier Donate charitable program, the FAST partnership will support local organizations such as the Providence Child Center in Oregon and the YMCA of Snohomish County in Washington.
Kukors, the world record-holder in the 200-meter long course individual medley, applauds Frontier’s creation of the FAST program. “It takes 100 percent dedication to be the best. And I’m proud to represent Frontier, since we share the same values,” she said. “My training started early on in life with swim lessons at my local YMCA, and I’m grateful to have this opportunity to support local communities in my home state of Washington.”
Zagunis, the most decorated fencer in U.S. history, is also excited about the program. “Speed and high-performance are essential to this sport, and I’m proud to have Frontier Communications as a partner in my quest to be the world’s best in 2012,” she said. “This is also a great opportunity to support local communities like my hometown of Beaverton and to heighten awareness of organizations like the Providence Child Center for medically fragile children. The work they do is the epitome of dedication, and I’m thrilled to be a part of Frontier’s great program.”
“Frontier is proud to champion these two Pacific Northwest standouts as they prepare to represent our country before the world. With our 100 percent U.S.-based workforce, we serve many communities in their home states,” said West Region President Denise Baumbach. “Just as these athletes are dedicated to being the best, Frontier is dedicated to providing its customers the best entertainment experience with superior broadband, TV and digital communications services.”