This Day On The Street
Continue to site right-arrow
ADVERTISEMENT
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here
TheStreet Open House

SAP Unveils Strategy To Gain Predictive Insights From Big Data





WALLDORF, Germany, April 3, 2012 /PRNewswire/ -- As organizations evolve their business strategies to remain competitive in ever-changing markets, they rely on today's information to make choices for tomorrow. Empowering them with the ability to improve decision-making by predicting future outcomes, SAP AG (NYSE: SAP) today announced SAP® BusinessObjects™ Predictive Analysis software. The new offering aims to equip more people with a modern, user-friendly, graphically stunning tool for predictive modeling and advanced visualization. The software is intended to harness and unleash the full value of "Big Data" when coupled with the power and speed of the SAP HANA® platform, enabling organizations to reveal and act upon untapped opportunities and hidden risks.

(Logo: http://photos.prnewswire.com/prnh/20110126/AQ34470LOGO)

"There is a lot of untapped insight that could be exposed from exploding internal and external, structured and unstructured data sources," said Dan Vesset, vice president, Business Analytics solutions, IDC. "Predictive capabilities help businesses explore and identify the opportunities and risks hiding in the sea of all that big data. SAP's integrated approach to predictive analytics helps more users learn not only what has happened, but also understand why it happened, what might happen and what the best course of action is."

Predictive modeling has traditionally been the domain of statisticians and data scientists. However, the intuitive interface and stunning visualization of SAP BusinessObjects Predictive Analysis are intended to bring predictive insight to an under-served user community – the business analyst. With the software, analysts can create models either by using the predictive algorithms included or can integrate and use algorithms from the widely-used R open-source data analysis and statistical language. SAP plans to enable customers to use the software for instant insight into large data volumes to anticipate future opportunities and risks. Examples include:

  • Understanding how historical sales, costs and other key metrics translate to future performance
  • Seeing how predicted results compare with goals
  • Revealing the causes of customer satisfaction and employee turnover
  • Showing how past and emerging trends impact the bottom line
  • Finding correlations in data for cross-sell and up-sell opportunities
  • Locating anomalies and clusters for targeted analysis

Unleash the Value of Big Data With SAP HANA

While SAP BusinessObjects Predictive Analysis is planned for availability via standalone deployment, the software is also intended to uniquely unlock the value in "Big Data" when utilized with the SAP HANA database, which provides a data mining and statistical function library. Access to data sources outside of SAP HANA is planned, including universes, SAP® Sybase® IQ server and more.

Once data – structured, unstructured or both – is loaded into SAP HANA or an alternative data source, data and business analysts will be able to benefit from intuitive predictive modeling, beautiful advanced visualizations and data exploration, all with a drag-and-drop interface for data selection, preparation and processing.

1 of 3

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Try it NOW
Only $9.95
Try it NOW
14-Days Free
Try it NOW

Check Out Our Best Services for Investors

Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Options Profits

Our options trading pros provide over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • Actionable options commentary and news
  • Real-time trading community
Try it NOW
Try it NOW
Try it NOW
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!
SYM TRADE IT LAST %CHG

Markets

DOW 17,712.66 +34.43 0.19%
S&P 500 2,061.02 +4.87 0.24%
NASDAQ 4,891.2190 +27.8570 0.57%

Partners Compare Online Brokers

Free Reports

Free Newsletters from TheStreet

My Subscriptions:

After the Bell

Before the Bell

Booyah! Newsletter

Midday Bell

TheStreet Top 10 Stories

Winners & Losers

Register for Newsletters
Top Rated Stocks Top Rated Funds Top Rated ETFs