LodgeNet Launches Industry's First Interactive Program Guide That Delivers An "At Home" TV Experience Without A Set-Top Box

SIOUX FALLS, S.D., April 2, 2012 /PRNewswire/ -- LodgeNet Interactive Corporation (Nasdaq: LNET), the leading provider of interactive media and connectivity services to hospitality and healthcare businesses and the consumers they serve, today introduced an industry-first Interactive Program Guide (IPG) solution that provides "browse and select" channel switching without the need for SmartTVs or in-room set-top boxes (STBs). The solution's networked architecture delivers superior performance and greatly reduces costs while delivering the "at home" TV experience today's guests demand.

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"With interactive program guides now a standard of in-home TV viewing, guests no longer tolerate fumbling around the room for a printed channel list that may or may not be up to date; they want the same real-time program information and convenience in the guest room that they enjoy at home," said Paul Johnson, Vice President of Product Management for LodgeNet. "Up until now, putting an IPG on the guest room TV has been costly and complicated due largely to the hardware required; but with our new solution many hoteliers can provide this amenity through the LodgeNet-compatible televisions they already have, without installing extra hardware in their rooms."

The LodgeNet IPG solution enhances the guest room TV experience with:

• Fast performance.  A highly responsive user interface allows the guests to select the programming they wish to view and instantly switch to that channel.
• Easy, familiar operation.  Guests click the GUIDE button on the remote to call up the IPG, and navigate with "scroll and select" navigation similar to IPGs at home.
• Program descriptions.  Hovering over a program displays a short description.

"In addition to providing the 'at home' experience for guests, our IPG solution also offers a green alternative for hoteliers who want to eliminate the environmental impact, expense and in-room clutter associated with printed channel guides," Johnson added.

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