This Day On The Street
Continue to site
ADVERTISEMENT
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

'British Museum' Tops 'Tate Modern' And 'Buckingham Palace' When It Comes To Going Out

LONDON, March 29, 2012 /PRNewswire/ --

The latest figures from the Office of National Statistics show that every household in the UK has £430 less to spend today than they did in 2010, as household disposable income fell by 1.2 % last year, the biggest annual fall in spending power since 1977. However, going by the latest research from leading independent digital marketing agency, Greenlight, it seems this has not stifled UK consumer appetite for entertainment which would seem to have taken a thrifty, some might even say active and cultured route too.

The Agency's latest report, ' Entertainment Retail - Issue 8' profiles online search behaviour in the entertainment retail sector, covering Gaming Consoles & Games, Going Out, Movies and Music. It also reveals the most visible brands, retailers and review sites in each sub-sector and assesses those that interacted well on social media networks.

What happened to the sound of music?

Greenlight's report reveals there were 5.3 million searches made for entertainment-related keywords in January. Searches pertaining to movies and going out, accounted for the majority of these searches - 39% and 28%, respectively. This compares to a share of 25% for Gaming consoles & Games and a mere 8% for Music!

Movies - Online movies a real show-stopper

Movie-related searches accounted for more than 2.1 million in January with the term 'Watch movies online' accounting for 32% of all searches performed for the sub-sector. It was also the most popular search term overall. 'Films' followed with a 5% share.

According to Greenlight's league table, the two most visible websites in the natural search listings were Movie 2k and Allu. Both attained a sizeable share of voice, achieving 46% and 45%, respectively.

Netflix was the most visible advertiser online, achieving an 83% share of voice.

1 of 2

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Options Profits

Our options trading pros provide over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • Actionable options commentary and news
  • Real-time trading community
SYM TRADE IT LAST %CHG

Markets

DOW 18,162.99 +121.45 0.67%
S&P 500 2,123.48 +19.28 0.92%
NASDAQ 5,106.5930 +73.8420 1.47%

Partners Compare Online Brokers

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs