MILWAUKEE, March 27, 2012 /PRNewswire/ -- Briggs & Stratton unveiled its first detailed Life Cycle Assessment (LCA) today, showing an interesting progression of the Company's new 500e Series™ gasoline engine in a walk behind lawn mower. The assessment further outlines Briggs & Stratton's commitment to sustainability efforts and initiatives, which build on its 103-year legacy of environmental stewardship, community involvement, social responsibility, and economic performance. From reducing our emissions in our products by 75% since 1995, to the launch of our Life Cycle Assessment, we are committed to continuous improvements in all aspects of our business, including environmental performance.
"We are pleased to showcase this fully transparent look at one of our best engines," said Todd Teske, Chairman, President and CEO of Briggs & Stratton. "We now better understand the environmental impacts of our products."
The LCA process was broken down into three steps:
Understanding Impacts: "Very little quantitative information in the Outdoor Power Equipment industry existed before conducting the assessment. While there was an intuitive understanding that the use phase of a mower likely held the largest impact, it was unknown how much other life cycle phases, such as raw materials extraction and processing, product manufacturing, transportation, and end-of-life recycling/disposal, contributed to the whole," said Jennifer Misiewicz, Environmental Manager at Briggs & Stratton, who led the LCA process.Identify Improvement Opportunities: Thanks to the LCA process, the Company is now able to better identify opportunities for improvement of its processes, designs, and use of engines and other products. Moving forward the Company will evaluate the environmental impacts from new products being developed using LCA as a tool. Engage Consumers: "We feel that transparency, leadership and value are key elements that our retail customers and consumers look for when they make decisions about our products," Misiewicz said. The Company is using the LCA results to work with retail customers and consumers to drive a sustainability-minded decision making process. Additional details on the LCA process, including detailed results of the assessment, can be found on the Briggs & Stratton corporate web site at www.basco.com/sustainability. Briggs & Stratton Corporation, headquartered in Milwaukee, Wisconsin, is the world's largest producer of gasoline engines for outdoor power equipment. Its wholly owned subsidiary Briggs & Stratton Power Products Group LLC is North America's number one manufacturer of portable generators and pressure washers, and is a leading designer, manufacturer and marketer of standby generators, along with lawn and garden and turf care through its Simplicity®, Snapper®, Ferris® and Murray® brands. Briggs & Stratton products are designed, manufactured, marketed and serviced in over 100 countries on six continents. SOURCE Briggs & Stratton Corporation