Since implementing the solution , Dolce&Gabbana's web site performance has improved nearly six times globally on average, while page loads were five-and-a-half times faster in North America, six times faster in Asia, seven times faster in Australia, and more than five times faster in Europe. Before implementing Dynamic Site Accelerator, the site load time was over 8.5 seconds on average, but on Akamai, the response time has decreased to less than 1.5 seconds. By decreasing page load time, Dolce&Gabbana also lowered site abandonment, which in turn helped it increase e-commerce conversion rates.Akamai Dynamic Site Accelerator has also allowed Dolce&Gabbana to reduce the load on its data center by offloading over 87 percent of hits and traffic to Akamai edge servers, enabling it to confidently run high traffic marketing campaigns without special provisioning. In addition, Dolce&Gabbana uses Akamai's Content Targeting solution to customize content based on data about the visiting user's geographic location, connection speed, device type and other attributes. As a result, Dolce&Gabbana can deliver targeted content in real time at the network edge for each visitor.
Dolce&Gabbana Relies On Akamai
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