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MiO ENERGY Forms Super Pac With 7-Eleven And Presidential Hopeful Judah Friedlander









LOS ANGELES, March 15, 2012 /PRNewswire/ -- Actor, comedian and beverage expert Judah Friedlander will commandeer three Los Angeles 7-Eleven stores today on behalf of MiO ENERGY, the new platform for the popular liquid water enhancer.  Friedlander, self-proclaimed beverage expert and newest fan of MiO ENERGY, will mingle with locals by the Corn Dog Rollers today to serve up MiO ENERGY and laughs.

(Photo: http://photos.prnewswire.com/prnh/20120315/LA70957-a)(Photo: http://photos.prnewswire.com/prnh/20120315/LA70957-b)

In light of the recent energy crisis, Friedlander will address a key issue in his presidential platform, the nation's growing energy dependence, by distributing MiO ENERGY to the masses.  For every 15,000 Foursquare check-ins to U.S. 7-Eleven stores after the event, fans can unlock a YouTube video of the intercepts, as well as a special coupon for MiO ENERGY on the MiO Facebook page. "Energy is a major issue facing our nation. I need to let Americans know where I stand on this vital issue. Nobody cares more about the USA than me," said Friedlander. "What better way to do that than to hang out at 7-Eleven and talk with real people and throw my support to MiO ENERGY.  And I know what I'm talking about.  I have two Ph.D.'s in Energy and three Ph.D.'s in beverages. I've dedicated my entire life to studying energy drinks."

Building upon the successful launch of MiO last year, MiO ENERGY, a brand new plank in the brand's platform, is a portable liquid water enhancer with an added energy benefit. With 60 mg caffeine per eight fluid ounce serving –about the same amount as a six-ounce cup of coffee– each MiO ENERGY bottle offers multiple servings right in the palm of your hand.



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