This Day On The Street
Continue to site right-arrow
ADVERTISEMENT
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here
Stocks Under $10 with 50-100% upside potential - 14 days FREE!

Cybersquatter Anticipates Delta/US Airways Merger

Stocks in this article: DAL LCC

CHARLOTTE, N.C. ( MainStreet) -- In the rush to acquire domain names associated with airline mergers that may or may not take place, someone has taken a flier on a deal between US Airways (LCC) and Delta (DAL).

The domain name deltausairways.com was registered in Korea on Feb. 1, apparently by a "cybersquatter" registering trademarked names in anticipation of future profits. Neither airline was involved.

The domain name deltausairways.com was registered in Korea on Feb. 1, apparently by a "cybersquatter" anticipating a merger.

US Airways has registered about 10 domain names that might come in handy if it decides to seek a merger with bankrupt AMR. The names, usable as either .com, .net or .org sites, including american-usairways.com, americanairlinesusairways.com, usairways-american.com, usandaa.com and a half-dozen similar names.

On Tuesday, Delta President Ed Bastian, speaking at the JPMorgan (JPM) transportation conference, was asked if Delta had registered domain names related to US Airways, since published reports have said Delta is considering merger efforts with both US Airways and American. "Not that I'm aware of," Bastian responded. "But I think it's cute."

Cybersquatters "monetize domain names via pay-per-click advertising, affiliate links or some combination of the two," says Te Smith, spokesman for MarkMonitor, a San Francisco-based brand protection company. "It's pretty cheap to register a domain name, throw up a barebones page with links, do a little search engine optimization and draw traffic."

"Because the cost of operating the page/site is low, it doesn't take much traffic or many clicks to more than cover the cybersquatter's costs," Smith says. "Many cybersquatters operate hundreds or thousands of these sites, so the revenue adds up." The cost is about $10 to a couple of hundred dollars a year, she says.

"Well-known brands are the targets for cybersquatters since well-known brands drive searches and traffic," Smith adds. "If you have a strong brand, there is usually someone out there on the Internet trying to hijack it for their own ends."

-- Written by Ted Reed in Charlotte, N.C.

>To contact the writer of this article, click here: Ted Reed

>To follow the writer on Twitter, go to http://twitter.com/tedreednc.

>To submit a news tip, email: tips@thestreet.com.

Follow TheStreet on Twitter and become a fan on Facebook.

Select the service that is right for you!

COMPARE ALL SERVICES
Action Alerts PLUS
Try it NOW

Jim Cramer and Stephanie Link actively manage a real portfolio and reveal their money management tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
  • Weekly roundups
TheStreet Quant Ratings
Try it NOW
Only $49.95/yr

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
  • Upgrade/downgrade alerts
Stocks Under $10
Try it NOW

David Peltier, uncovers low dollar stocks with extraordinary upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
  • Weekly roundups
Dividend Stock Advisor
Try it NOW

Jim Cramer's protege, David Peltier, identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Alerts when market news affect the portfolio
  • Bi-weekly updates with exact steps to take - BUY, HOLD, SELL
Real Money Pro
Try it NOW

All of Real Money, plus 15 more of Wall Street's sharpest minds delivering actionable trading ideas, a comprehensive look at the market, and fundamental and technical analysis.

Product Features:
  • Real Money + Doug Kass Plus 15 more Wall Street Pros
  • Intraday commentary & news
  • Ultra-actionable trading ideas
Options Profits
Try it NOW

Our options trading pros provide daily market commentary and over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • 100+ monthly options trading ideas
  • Actionable options commentary & news
  • Real-time trading community
  • Options TV
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!

Markets

DOW 17,804.80 +26.65 0.15%
S&P 500 2,070.65 +9.42 0.46%
NASDAQ 4,765.38 +16.9840 0.36%

Brokerage Partners

Rates from Bankrate.com

  • Mortgage
  • Credit Cards
  • Auto

Free Newsletters from TheStreet

My Subscriptions:

After the Bell

Before the Bell

Booyah! Newsletter

Midday Bell

TheStreet Top 10 Stories

Winners & Losers

Register for Newsletters
Top Rated Stocks Top Rated Funds Top Rated ETFs